Oct 17 Love0 Marketing measurement should be central to driving your martech strategy By dipeshshah Effectiveness, Measurement, Strategic View, View Point Brands can be forgiven to be feeling perplexed in how… Read More
Sep 19 Love0 Campaign Framework and Overview By dipeshshah Canvas, Measurement, Strategic View, View Point Working on a measurement framework project to align with the… Read More
Mar 07 Love0 Data Collection needs to be given more love By dipeshshah Canvas, Measurement, Strategic View, View Point We live in a world where we have access to… Read More
Jun 21 Love0 How data and tech can connect brands together By dipeshshah MarTech, Strategic View, View Point With recent acquisitions ASOS buying Topshop and Boohoo buying Debenhams,… Read More
May 25 Love0 The Measurement Canvas By dipeshshah Analytics, Canvas, Measurement, Strategic View, View Point Working on a consultancy project and one of the principal… Read More
