Feb 06 Love0 Marketing first dates By dipeshshah View Point Summer 2022 I was at consultancy gig and got invited… Read More
Jan 23 Love0 How Google Analytics insights for a restaurant chain triggered a change in strategy By dipeshshah Analytics, Audits, Case Study, Google MarTech, View Point Working with a restaurant chain they had heavily invested into… Read More
Jan 09 Love0 Developing the Analytics and Measurement Strategy By dipeshshah Analytics, Case Study, Effectiveness, Home Page, Measurement, Strategic View, View Point Working with an omnichannel brand they were transforming their approach… Read More
Nov 14 Love0 Proving the value of your martech ecosystem By dipeshshah MarTech, Strategic View, View Point When it comes to building a martech ecosystem one of… Read More
Oct 17 Love0 Marketing measurement should be central to driving your martech strategy By dipeshshah Effectiveness, Measurement, Strategic View, View Point Brands can be forgiven to be feeling perplexed in how… Read More